How We're Scaling Innovation and Investment from Short-Term Rentals to Hotels - Ben Wolff, Oasi
Ben Wolff is the co-founder and developer of Onera (IG: @StayOnera), a luxury treehouse resort in the Texas Hill Country. His experiential hospitality firm, Oasi, develops and manages a portfolio of landscape resorts, boutique hotels, and luxury retreats.
In this episode, he shares what he sees holding innovation back in hospitality, how investment is changing in our industry, how shifts in booking behavior are guiding his marketing, strategies for operational efficiency, and trends in demand that he's building for and investing in.
Follow @TheRealModernTraveler on Instagram for more from Ben
If you care about hospitality, check out the Masters of Moments podcast where Jake Wurzak interviews top leaders in hospitality. His conversations with Bashar Wali and Matt Marquis are a great place to start, but also check out his solo episodes such as how he underwrites investment deals and a deep dive into GP fees you know about.
Music by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands
Ben Wolff
Co-founder & Developer of Onera
Ben is co-founder and developer of Onera, a luxury treehouse resort in Texas Hill Country. His experiential hospitality firm Oasi develops and manages a $65M portfolio composed of landscape resorts, boutique hotels, and luxury retreats.
Onera’s first location sold to Summit Hotel REIT in 2022, representing the first public REIT exit of a glamping resort. Ben is leading Onera’s $35M expansion across 50 keys and two locations in the Texas Hill Country to be completed by Q2 2025.
Prior to Onera, Ben grew Blink Hospitality a short-term rental management company from 8 to 200 units under management in less than two years.
McKinsey & NYU Stern alum.
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