Nov. 13, 2025

My Formula for "Effortless" Hospitality Tech - Chet Pipkin, Desolation Hotel

My Formula for "Effortless" Hospitality Tech - Chet Pipkin, Desolation Hotel

Chet Pipkin, founder of Belkin and Desolation Hotel, shares how he’s bringing decades of experience building one of the world’s largest consumer technology companies into the hospitality industry. From EV charging to booking systems and even something as simple as checking out a bike, Chet explains how he designs every touchpoint with technology to feel effortless.

In this episode, he breaks down his philosophy of removing friction, solving real problems, and keeping people—both guests and team members—at the center of the experience.

If you’ve ever struggled to make your technology truly work for you, this episode offers a clear, practical framework for simplifying systems and elevating service.

A few more resources:

If you found this episode interesting or helpful, send it to someone on your team so you can turn the ideas into action and benefit your business and the people you serve!

Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands