The Four Ps of Guest Experience: How to Know, Grow, Engage, and Include Your Guests - Danica Smith
Danica Smith, Hospitality Daily’s guest experience correspondent and founder of MorningStar GX, returns to dive deeper into her innovative framework, The Four Ps of Guest Experience: Personal, Purposeful, Playful, and Participatory. In this episode, Danica breaks down each pillar with actionable insights, exploring why personalization must move beyond superficial data points, how travel can serve as a powerful catalyst for personal growth, and why playful, participatory experiences are key to guest loyalty today. Hospitality leaders looking to elevate their guest experiences and drive measurable business performance won't want to miss this conversation.
Read Danica's article: The New 4Ps of Guest Experience: Designing for Connection, Not Conversion
If you like this, you'll also love:
- Beyond Buzzwords: The Truth about Guest Experience - Danica Smith
- Guest Experience Tech: What I Learned Building, Selling, and Using It - Danica Smith
- From Micro Feedback to Macro Impact: The Future of Guest Experience - Danica Smith
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Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands
