How to Evaluate Culture (And The Big Problem with Automation) - Greg Früchtenicht, Saira Hospitality
Greg Früchtenicht is the Chief Operating Officer at Saira Hospitality, and in this episode, he shares what he's learned about evaluating culture in hospitality organizations - and the big problem automation poses in the hiring process.
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This episode is brought to you with support from Sojern. I teamed up with Sojern to study how hoteliers use data to drive revenue and build stronger guest relationships. You can see what we found in this research report: How Hotel Brands Are Using First-Party Data to Drive Revenue & Build Stronger Relationships.
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Music by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands
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