Josh Belkin
VP of Loyalty and Consumer Engagement at Omni Hotels & Resorts
Josh Belkin is Vice President, Loyalty & Customer Engagement at Omni Hotels & Resorts. He is responsible for the Select Guest Loyalty Program, including the member experience, communications and engagement. He led the 2024 relaunch of Select Guest, which pivoted the program to recognize and reward guests holistically for all the experiences they have on-property. A native of the Washington, DC area, Josh has a long-standing passion for the travel industry, both personally and professionally.
Previously, he served in a variety of executive roles at Expedia Group, including as Vice President of Global Loyalty, Vice President of Global Brand for Hotels.com, and General Manager of Hotels.com North America. In these roles, Josh led global teams who developed new product offerings that addressed customer pain points, executed marketing campaigns to communicate a differentiated value proposition in a highly competitive category, and drove increased customer engagement and stickiness.
During his 10-year tenure at Expedia Group and their Hotels.com brand, Josh oversaw merchandising, brand strategy, sponsorships, co-brand credit card, member insights, public relations, social media, and brand advertising, including the award-winning Captain Obvious campaign. In addition, Josh was responsible for growing the Expedia Rewards and Hotels.com Rewards programs, as well as shaping the new Expedia Group-wide loyalty program. He also led the development and launch of Expedia's Member Only Deals program and the Hotels.com Gift Card business.
Prior to Expedia Group, Josh was a consultant at Bain & Company in Dallas, with a focus on revenue optimization and customer economics in travel and retail companies. He began his career at Cambridge Associates in Boston, advising endowments and foundations on investment management, to better enable these non-profit and charitable organizations to serve their communities.
Josh holds a B.A. in Economics from Tufts University and an MBA from Harvard Business School. Josh lives in the Dallas area with his wife and their two children.