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March 21, 2024

How We Stay Fresh, Relevant & Loved 40 Years After Opening Through Creative Programming and Partnerships - Tiffiany Holmes, Hawks Cay Resort

How We Stay Fresh, Relevant & Loved 40 Years After Opening Through Creative Programming and Partnerships - Tiffiany Holmes, Hawks Cay Resort

In this episode, we're joined by Tiffiany Holmes, resort director at Hawks Cay Resort in the Florida Keys, who shares their innovative strategies for keeping a long-standing resort fresh and appealing to today's travelers.

Listeners will learn about:

  • The Vacay Pup Program: Discover how Hawks Cay Resort transformed into a pet-friendly destination, going beyond just allowing pets to creating a comprehensive experience for four-legged guests, including a "pup planner" and pet-friendly amenities.
  • Staff Training and Guest Experience: Understand the importance of staff training in providing a pet-friendly environment and how to manage guest expectations and experiences.
  • Creative Partnerships: Explore Hawks Cay Resort's partnership with Pilar Rum to create an adult-only bar that pays homage to Hemingway's legacy in the Keys, and learn how to balance brand identity with collaborative efforts.
  • Innovative Transportation Options: Find out about Hawks Cay Resort's partnership with Blade, offering guests a unique seaplane experience that adds an element of adventure and exclusivity to their stay.
  • Encouraging Team Creativity: Tiffany discusses how she fosters a culture of creativity among her staff, encouraging them to bring forward ideas that can enhance the guest experience and improve operations.

Whether you're a hospitality professional looking to rejuvenate your property or just curious about the behind-the-scenes of resort management, this episode is packed with actionable insights and inspiring stories. Tune in to get fired up and reconnect with what it takes to stay fresh and relevant.

Music by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands

Tiffiany Holmes Profile Photo

Tiffiany Holmes

Resort Director

Tiffiany started her career in Hospitality at 8 years old within her parent's restaurant as a hostess. At a young age Tiffiany traveled all throughout the world wit her parents experiencing different cultures and learning through experiential travel. This is where she developed her love of hospitality. Tiffiany's background in hospitality has been working in the luxury and independent hotels for 32 years. She has worked on the West Coast, East Coast, Mid-West, Caribbean, and Mexico. Tiffiany is very proud to where she started from in hospitality as she started as a cocktail waitress and worked her way up quickly to management. Tiffiany has worked with several boards, committees, and groups throughout her career including hospitality boards, however, the one she loves to mention is the Human Society experience. Working with people to develop a safe and secure environment for animals. This includes education experiences like why it is important to spay and neuter your pets or even how to maintain a proper feral cat program.

During Tiffiany tenure in the hospitality field, she raised a family most of the time as a single mom. Tiffiany took many courses offered through the company to continue to refine her skills not only in the professional work but enhanced her personal life developing 3 children to be independent career minded individuals.
When Tiffiany onboards new crew members she talks about Passion for what you do, and she also states "Hospitality to me is a way of life it's not a career."