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June 9, 2024

Say Grace: How Sobriety Saved My Life (And How I'm Helping Others) - Steve Palmer, The Indigo Road Hospitality Group

Say Grace: How Sobriety Saved My Life (And How I'm Helping Others) - Steve Palmer, The Indigo Road Hospitality Group

In this episode, Steve Palmer, founder and chief vision officer of The Indigo Road Hospitality Group, shares his inspiring journey to sobriety and how it has influenced his approach to developing a supportive culture within his company. 

What You'll Learn:

  • Steve Palmer's Personal Journey to Sobriety (01:17) - his early struggles with addiction and the pivotal moment that led him to choose rehab over losing his job.
  • Challenges of Sobriety in the Hospitality Industry (02:10) - the difficulties of maintaining sobriety in an industry where alcohol and drug use are prevalent and how he overcame these challenges.
  • Impact of Sobriety on Career and Company Culture (03:24) - how Steve's sobriety journey led to the creation and success of the Indigo Road Hospitality Group and how it has shaped the company's culture.
  • The Founding of Ben's Friends (05:00) - the story behind Ben's Friends, a support group for hospitality professionals struggling with addiction, and its growth into a nationwide initiative.
  • The Importance of Mental Health Awareness (06:17) - the need for mental health awareness in the hospitality industry and shares how his company supports its employees' well-being.

Learn more about Steve's book, Say Grace: How the Restaurant Industry Saved My Life.

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This episode is brought to you with support from Sojern. I teamed up with Sojern to study how hoteliers use data to drive revenue and build stronger guest relationships. You can see what we found in this research report: How Hotel Brands Are Using First-Party Data to Drive Revenue & Build Stronger Relationships.

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