How Hotels Can Win Big on "Travel Tuesday"—and Beyond (Ryan Mann, McKinsey)
In this episode, Ryan Mann, a partner at McKinsey, shares insights on the growing trend of Travel Tuesday and its implications for the travel and hospitality industry.
Listen now to learn:
- What Travel Tuesday is and how it compares to Black Friday and Cyber Monday.
- The types of travel deals available during Travel Tuesday and how consumers can take advantage of them.
- The benefits for the hospitality industry in participating in Travel Tuesday, especially during off-season and shoulder season.
- The shift in consumer behavior from buying goods to seeking experiences.
- The importance of staying close to guests and understanding their changing preferences.
- The critical balance between marketing travel experiences and delivering on those promises.
More:
- McKinsey: Travel Tuesday is real—and growing
- CNBC: Consumer interest in 'Travel Tuesday' soars
- Hospitality Daily Podcast: How The World's Best Hotels Deliver Exceptional Service - Ryan Mann
- Hospitality Daily Podcast: Why McKinsey's Ryan Mann Sees So Much Potential in Hospitality Now
If you enjoy the Hospitality Daily Podcast, you’ll love the Hotel Tech Insider podcast - where you’ll find interviews with hotel industry leaders pushing the boundaries of technology to grow their businesses with actionable tools and strategies.
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Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands
