Aug. 3, 2026

How We're Leading AI Adoption With a Human-First Approach - Matt Schwartz, Sage Hospitality Group

How We're Leading AI Adoption With a Human-First Approach - Matt Schwartz, Sage Hospitality Group

Giving people access to AI does not guarantee that they will use it or that your organization will benefit. Sage Hospitality CTO Matt Schwartz explains why he sees AI adoption as a change-management challenge and walks through how he and his team are helping both on-property and home-office leaders build AI fluency.

Matt also shares how Sage measures progress toward its adoption goals, addresses fear and resistance to AI, and focuses its AI initiatives on a human-first goal: helping their people spend less time in front of screens and more time with guests and their teams.

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Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands